
📈 Stocks Made Simple
A Friendly Guide for Neurodivergent Minds
🧩 What Is a Stock?
A stock is a slice of ownership in a company. It gives you the right to earn part of its profits (called dividends), vote on certain company matters, and claim part of its assets if it ever shuts down.
🟢 Example: Owning stock in McDonald's 🍔 doesn't mean you work there — but it does mean you benefit if the company succeeds.
🛒 How to Buy Stocks
You buy stocks using platforms like:
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eToro
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Fidelity
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Webull
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There are two ways to get stocks:
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IPO (Initial Public Offering) – when a company first sells shares
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Secondary market – where investors buy and sell from each other
💰 How You Make Money
1. Capital Gains
Buy a stock at a lower price, then sell it when it’s worth more.
✅ Example: Buy Nike at $80, sell at $100 → You make $20 profit.
2. Dividends
Some companies pay you a share of their profits just for owning their stock.
✅ Example: Coca-Cola pays around $1.80 per year per share. If you own 10 shares, you earn $18 annually.
🧠 Investment Styles – Choose What Suits You
Here are common investing approaches using real-world examples:
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Value Investing – Find underpriced companies like Target 🛍️
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Growth Investing – Choose future-focused companies like Netflix 📺
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Dividend Investing – Pick stable payers like McDonald’s 🍔 or Coca-Cola 🥤
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Index Investing – Invest in bundles like the S&P 500
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Momentum / Day Trading – Buy and sell fast (⚠️ higher risk)
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Buy & Hold – Keep great companies long-term, like Disney 🎢
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Thematic Investing – Invest in trends like plant-based food (Beyond Meat 🌱)
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👣 Step-by-Step: Buying McDonald’s Stock
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Sign up for a brokerage (e.g., eToro, Fidelity)
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Search for “McDonald's” or ticker symbol “MCD”
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Review the details (price, dividend, history)
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Click Buy → Enter your amount → Confirm
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🎉 You're now a shareholder!
✅ Beginner Checklist
🔲 Write down your investing goals
🔲 Decide how much risk you’re okay with
🔲 Open a beginner-friendly investing account
🔲 Start with an index fund or a well-known dividend stock
🔲 Check in once a week — not every day
⚠️ Common Myths (Debunked)
❌ “You need a lot of money to start” – You can begin with £5 or less
❌ “You must watch the market daily” – Weekly or monthly is enough
❌ “Losing money means you failed” – Nope. Everyone loses sometimes. Learning is the real win
💚 Make Investing Work for You
Your brain isn’t a barrier — it’s your superpower.
Whether you prefer quiet reflection, structured routines, or get overwhelmed by too many options, there’s a strategy that fits your needs.
Investing doesn’t need to feel heavy or complicated.
Start small, learn at your own pace, and keep checking in with yourself.
🌱 Think of Your Portfolio Like a Garden
Some investments bloom quickly.
Others take years.
A few may not grow at all — and that’s okay.
What matters most is consistency, patience, and giving it time to flourish.
📩 Want More?
We’re creating tools, visuals, and guides designed for neurodivergent thinkers.
Stay tuned or drop us a message if you’d like a PDF version, infographic, or tracker template to help you get started!
Let me know if you’d like a downloadable PDF version of this or an image-rich visual layout for your Wix landing page.